Could you benefit from some PR training for your business? Maybe you need help to give your team the confidence to speak to journalists for media interviews? I can help your team get on the same page, so they feel empowered to take on media interviews, speak up for your business and advocate for the work you do.
Training and Presentations
With more than 12 years’ experience as a journalist, charity communications officer and PR consultant I know how journalists think, the stories they are looking for, the questions they will ask in interviews and the shots they need to bring a TV interview or magazine feature to life. Sometimes companies or organisations have great stories, but if the team don’t feel confident enough to commit to an interview, then opportunities can be lost for great coverage. I can help train your company or team to give them confidence to take on media interviews.
Working with you, I can create a tailored training and presentation package around your brand, your story and how to tell it to the media. I can help you:
- Gain a valuable insight into the world of the media.
- What journalists look for in stories.
- How to position your brand or organisation.
- How to create key messages and ensure you get them across.
- What to expect on the day of the interview.
- How to prepare so you have confidence.
- How to make journalists lives as easy as possible.
I can create tailored training scenarios to help your team gain confidence – your team will run through interview role-plays so they can put everything they have learnt into practice.
Trust me, journalists aren’t scary. They want great stories to tell, so if you can help them by giving them great photos to use, different filming ideas and shots and a personable and knowledgeable interviewee, they will be delighted – and it could be the start of a great relationship!